using bought traffic for selling space on your site?

[sunfunbill]

I know most don't have the type of site I have, which is more like a community, general information adult site for crossdressers.

With so many sections including store and shopping sections for crosssdressers, I can see how I could make big bucks just selling ad space to crossdresser stores, which have a hard time getting noticed.

I already have sold reviews, where I make a review in my adult review section for them. For stores, I could make their very own pages filled with their products. So I have much to offer others.

The problem is, how much to charge and how much traffic I should have. I noticed that you can now buy traffic coming from crossdresser sites. At only 7 or so bucks per thousand I could very well afford several thousand hits a week more and still keep it somewhat quality traffic.

I need to figure out how much to charge for a banner ad, review page and a full page store product page. I don't have a clue! 10 bucks a month for a review? 20 bucks for a full page store product page? 30, 40????

Of course it depends on how much traffic I am getting. If I bought some I could have anywhere from 3,000 to 8,000 per day. I think 2,000 per day is enough to start charging. I make several sales a day on my own stuff, so I know they should make a profit, and I have not bought any traffic yet.

Anybody got any advice for me in this area? Thank you!

[sunfunbill]

Hmmmm, nobody huh? I've noticed my questions seem to be getting less and less responses. That must mean I'm starting to ask more complex questions now that I know all the basic stuff and push more and more into the more complex stuff.

That means that,,,,gasp,,,, I'll have to start figuring things out on my own!!!!

Well, I think 2,000 hits a day is good to start charging people ad space. Especially with a very narrow niche like I have. For reviews, $50.00 for a year to have it up seems fair.

For a full page ad, or store page, I think $25.00 per month is about right.

For a banner, hmmm, not sure. Maybe $5.00 per month, not any longer than 260 X 130.

If anybody has more to add please do!

[Hammer]

I sure wouldn't be very happy to find out a site I was advertising on was buying traffic to inflate their traffic claims. Of course I rebuy advertising based on performance so it wouldn't matter to me how much traffic a site claimed to get if my results were poor.

[Cozy Monica]

I don't think you should buy traffic either for those purposes.

I've seen a lot of blog type sites that sell advertising.

For example, I like to visit a blog who writes all the time about indie craft designers. She writes about places you can get awesome jewellery, purses, clothing, etc. She has weekly features written about running your own indie business, interviewing indie crafters, and looking inside indie shops.

When she started out, she sold advertising space at a really low monthly price. She loaded her sidebars with advertising.

Then what she did is she did a daily feature called the "sponsor spotlight" where she did a tiny little post with three images of products from that sponsor, with a two or three line blurb about them.

The featured sponsors in that spotlight were also featured at the top of the sidebars. I'm pretty sure what she did is charge more money to be a featured sponsor, and the "sponsor spotlight" posts were part of the attraction for the advertisers.

Now that her site has grown so much, her advertising costs more.

I could go on for days about her blog because I think it's the most PERFECT example of how a blog should be run. But you were asking about advertising

[sunfunbill]

I was not talking about buying crap traffic. That's why I said I noticed that now you can buy traffic that comes from crossdresser sites.

I assume that traffic would be good, since they came from a CD site to yours. Are you saying any bought traffic, even good targeted ones from choker traffic, is still not very good?

Monica, that's a very good way to go about doing things for sure. Thanks!

[Hammer]

Sorry, Bill, but $7/k traffic is crap traffic no matter where they claim it comes from. It's a bunch of freeloading surfers looking for free porn and they sure as heck aren't going to click on any advertising links or banners so ultimately it does your advertisers no good.

[sunfunbill]

Well, I have heard, and you said in the past yourself, that choker traffic is a good place to buy good traffic. $7.00 per K seems to be the highest he charges, meaning it's the best he's got. All the rest is 2 to 5 bucks per K.

So what that really seems to say is that ANY bought traffic is worthless, at least for trying to use it for sales or buying anything.

I know you can use it for trade pump ups, top list pumps and tgp pumps. But the bottom line is it's simply worthless hits, only good for show from what your saying.

I bought 2K of the best shemale stuff he has just for a test, going to see what happens. My guess is nothing, they will just click off, maybe click on a banner but as you say, not ever join.

It all makes sense, if bought traffic converts then everyone would just buy traffic. I just don't see how so many can sell so much if it's truly worthless. But, a newbie is born every day!

Well ok, if this traffic I bought does nothing then I will not buy any more, for any reason. Thanks for letting me know.

[mynameisjim]

What makes it useless is it that it is blind skim traffic. Someone clicked on a thumb expecting to see something. If they see a better looking thumb, you could get some productivity out of it, but bought traffic to a blog is going be 99% waste.

But feel free to test it out, it's only a few bucks and you'll probably learn some things.

[Cozy Monica]

I don't think there is anything wrong with buying traffic for your site, but you need to carefully research and make sure you are buying very quality stuff.

You'd probably be better off buying banners on sites that have the type of surfers you want..

[theviking]

Originally posted by sunfunbill

So what that really seems to say is that ANY bought traffic is worthless, at least for trying to use it for sales or buying anything.

Not true.
Any 'skimmed' bought traffic is more or less useless, but if you want to buy good traffic than go for ppc traffic. I have no idea if adwords and yahoo allow a site like your's, but you can try.

And nohoo...you won't get it for $7/K

[Hammer]

Choker's traffic is better than some but I've never said it was good for sending directly to a pay site or in your case, to a blog that you're trying to increase traffic to so you can sell advertising for a higher price. Like Viking said, there are ways to "buy" good quality traffic that will actually take the time to read your blog and possibly click on an advertiser's ad but buying broker traffic is not one of those ways.

And just how much traffic do you think you'd need to buy to impress anyone thinking of advertising and paying more than a few dollars a month? I'd guess at least 50k worth a month and I doubt that you'll make enough in advertising to justify spending $350 a month buying traffic.

You wouldn't believe how many blogs I buy advertising on for $5 to $10 a month and they all have Alexa ranks of better than 50,000.

Here are a couple of sites you can check out that allow you to run 125x125 banners through their broker service. I'm not sure if they'll allow your site, so you'll have to check.

http://www.performancingads.com

http://www.projectwonderful.com

[sunfunbill]

Thanks for the links Hammer. Yeah I guess how the bought traffic is gotten it just does not ever equal good stuff. It's all surfers watching free stuff.

Plus if I clicked on a picture and got sent to a site I'd be so pissed I would make sure not to click anything on that site. So I can see how it's a waste.

I have been buying a banner ad on the biggest cd/tv/ts site on the net, urnotalone. It cost a lot, but the traffic is very targeted. Hard to tell how much is clicking and buying.

Anyway I'll check out those links. It always comes down to good linking I can see, bought or swapped. Thanks!